Hi, I'm Casper 👋

I work with lifestyle brands to grow their wholesale - and teach effectivity based on my research and writing.

Keep up with my work on LinkedIn here.

2025 - Berlingske Talent 100

Work mentioned in:

Background

After years of research and writing, my first book was published, and luckily (to everyone's surprise) also very well received.

Soon after, I was invited to talks, podcasts, and even went on a bus trip with the radio hosts of the Danish Broadcasting Corporation as their (read more in the articles below).

Here, one company picked up on my work, and asked me if I could help them create a system for 'how to work' as their employees felt stressed and stuck in low-value work.

This led to me writing 'The Effectivity Playbook' with 22 effectivity tools ever office worker can implement. I now teach how to implement the tools as part of my effectivity programs. Read more here.

Writing taught me a lot, and with the rise of AI, I co-founded First Book ai - a platform helping first-time authors write their first book.

Previous experience

Next to my writing, I spent 7 years working as the Chief Purchasing Officer in a fast growing e-commerce within high-end interior design in Europe. In my time, we scaled the company into 12 new markets, grew revenue 11x, and much more. The company was acquired in 2022 by Story House Egmont and Royal Design Group.

What I'm building now

Together with a small team, we're on a mission to help lifestyle brands grow their wholesale with a new order-based CRM system built specifically for interior and fashion brands.

We're launching in Q1, 2026.

Articles, media and podcasts (Danish)

Get in touch

Cover of Paradox of Plenty book by Casper Brix

Cover of Hvorfor du har svært ved at vælge book by Casper Brix